Based on who the survey is for, placement, trigger and, of course, the questions that you ask, you can find out what your customers love about your products or services, what they don’t like that much, what hurts your conversions, or what would turn random visitors into loyal customers. By…

This was a challenging task that I had to accomplish during the early stages of my newly adopted career path as a Data Analyst. The question is neither easy or hard to answer, because it mostly depends on your creative imagination. The main purpose of this article will be to…

After exchanging the usual pleasantries, we invariably  got to the ubiquitous question of what one does for a living. Email marketing, I said and waited for his reaction. “Do people still read their emails in 2021?” he asked in a snarky tone. After my equally snide first reaction, I stopped…

Whether you’re trying to understand more about digital marketing in order to boost your business results or you’re a professional looking to enhance your skill set, you’re in the right place. We’ll deconstruct and rebuild every single question you could have regarding the best practices in data marketing. Explain the…