I started my career in email marketing with great enthusiasm and curiosity in 2021 at Data Revolt, when I decided I wanted a more dynamic job with plenty of creative projects. For me, email marketing is the puzzle piece I needed to develop my skills in communicating with our clients and exploring new ways of thinking strategically, analytically and most importantly, creatively.
Reporting and analyzing campaign performance is part of my daily to-do list, active research and self-education by reading the latest news in the field, allows me to shape effective and well-executed communication strategies with my team.
Passionate about fashion, make-up and interior design, I have been more than motivated to work for brands such as Murmur, Meli Melo, Mathilde or The Home, the challenges coming from brands that activate in the tech, automotive, pharmaceutical and sometimes even fishing equipment industries. Sometimes life surprises you with how easily you can adapt when you love what you do.
I was also ambitious to stay up to date with everything new and learn as many tools as possible like Google Analytics, Klaviyo, Sendinblue, Newsman, or ActiveCampaign, to plan and implement well-defined Direct Marketing strategies in line with the key performance indicators of the clients within our portfolios.