SEO

There is a lot of talk about BIG DATA and its impact on the world. Probably like many people, the first time you hear the term you think it has something to do with government information or something like that. The truth is that BIG DATA means any type of…

SEO optimizing your website is an ongoing process. Implement, measure results, change your strategy accordingly, repeat. However, think about it like that: Google Search is one of the first interactions a potential customer has with your website or service. No matter the stage of customer journey they are in, whether…

In 2021 there are billions of smartphone users and more than 6 million mobile apps in the major app stores (according to Statista), numbers that steadily increase year after year, generating a huge market for the creation and purchasing of apps. This has led companies all over the world to…

Did you ask yourself which marketing strategy is better: SEO or PPC? Maybe there is not something like the BEST strategy, but both can help you get the desired results. Of course, it also depends on your current situation, budget, objectives and what is going on in the marketplace. If…