The Archive
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Farewell to auction insights in Looker Studio: What it means for your competitive edge
Mark your calendars, digital marketers! Google recently announced a significant change to Looker Studio (formerly Data Studio) that…
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Unlocking the Power of Year-Round Awareness: 5 Reasons to Leverage Programmatic Advertising in Your Digital Strategy
To begin, let’s talk about the importance of embracing a holistic approach that integrates both awareness and performance…
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Direct Marketing can be crucial in collecting and utilizing 1st party data
Preamble Establishing a relationship between brands and consumers is becoming significantly more complex due to the imminent decline…
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Data Revolt: 5 Years of Innovation and Excellence in Digital Marketing
In August 2018, in response to the growing demand for comprehensive digital marketing services in the Romanian market,…
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How to grow an application from scratch using data
The mobile application ecosystem is currently one of the most competitive environments in the market. According to Statista,…
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How we save time and gain clarity with a simplified structure for Google Search campaigns in ecommerce
Managing Google Search campaigns for an online store is a complex and ongoing process. Adjusting and optimizing campaigns…
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Unleashing the Power of Adobe Analytics: A Comprehensive Guide for Marketers, Data Analysts, and Product Owners
In the dynamic world of data marketing, staying ahead of the curve is crucial. To effectively understand and…