{"id":7468,"date":"2022-10-06T11:42:45","date_gmt":"2022-10-06T08:42:45","guid":{"rendered":"https:\/\/datarevolt.startweb.ro\/?p=7468"},"modified":"2026-05-06T14:41:31","modified_gmt":"2026-05-06T11:41:31","slug":"4-years-of-data-revolt","status":"publish","type":"post","link":"https:\/\/datarevolt.agency\/ro\/4-years-of-data-revolt\/","title":{"rendered":"4 Years of Data Revolt"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">If at our 3rd anniversary we were celebrating development across multiple verticals (SEO, data, marketing automation, design\/UX\/UI, programmatic, social media), now we are happy to state that the transition into our fourth year has meant for us the evolution from individual services toward <\/span><b>business solutions<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A natural move driven by the increasing digital maturity of businesses and their needs, as well as the validation of the model developed internally at DRA: <\/span><b>data -&gt; business solutions -&gt; digital marketing 360<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Just like a team that progresses and innovates by participating in competitions and then applies those findings to develop products for the wider market, our specialists have access to cases, platforms, and specializations with a high degree of complexity and technology. From these, they can extract methods and knowledge to apply in customized digital marketing solutions for various types of companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hence, the division of business solutions shaped by DRA:<\/span><\/p>\n<ul>\n<li><b>Enterprise:<\/b><span style=\"font-weight: 400;\"> for large organizations with multiple business lines and complex needs (online-offline, consultancy, multiple channels);<\/span><\/li>\n<li><b>Performance:<\/b><span style=\"font-weight: 400;\"> for &#8220;digitally born&#8221; businesses (e-commerce, apps) that are focused on agility and immediate results;<\/span><\/li>\n<li><b>Data-Driven:<\/b><span style=\"font-weight: 400;\"> for organizations looking to accelerate their transformation into a &#8220;data-driven organization.&#8221;<\/span><\/li>\n<li style=\"list-style-type: none;\"><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Looking at our client types and project portfolio, we find confirmation in the fact that we work in over 25 countries across 3 continents, for more than 80 clients including multinational corporations and local businesses, across very diverse verticals: telecom, fintech, retail, apps, e-commerce, real estate, and health.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The year 2021 brought a 69% increase in turnover, reaching 4.8 million euros, and positioned us at 7th place in the top of digital agencies in Romania. Although 2022 seems to be a year under the auspices of economic uncertainty, we are ready to deliver growth solutions for companies that want to strengthen their market position amidst such uncertainty.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As usual, we look toward the future and see it through a trio: professional consultant specialists, adoption of technology\/automation, and business solutions for the right cases \u2013 based on data. In the world of digital marketing agencies, we aim for a hybrid positioning at the intersection of tech, advertising, and business consultancy.<\/span><\/p>\n<h3><b>What we\u2019ve done:<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">The last year has given us many reasons and occasions to be <\/span><b>happy<\/b><span style=\"font-weight: 400;\">. Regarding the recognition of our merits, we boast being among the top 3% Google Partner agencies in Romania \u2013 vanity metrics, here we go!<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2184\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner.png\" alt=\"google premium partner data revolt agency\" width=\"1326\" height=\"400\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner-300x90.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner-1024x309.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner-768x232.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/google-partner-18x5.png 18w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Recognition:<\/b><span style=\"font-weight: 400;\"> We participated in the most important industry competitions locally and internationally and were selected again among the best \u2013 it seems not only the data shows we are doing well, but the industry does too. A highlight is being shortlisted at IAB MIXX Europe for Best Search Campaign.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Innovation:<\/b><span style=\"font-weight: 400;\"> Because this is who we are: new media, new techniques, new approaches, new strategies \u2013 dynamic ad insertion for online video clips, special and spectacular advertising formats with Teads, an in-house naming tool for performance campaign automation, and a tool for auditing Google Analytics accounts are just a few examples of our cutting-edge projects.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Client Solutions:<\/b><span style=\"font-weight: 400;\"> We offered solutions for our clients in Romania and abroad: migration to the new Google Analytics 4, collection through server-side Google Tag Manager, automated GA account verification via an in-house tool, and more.<\/span><\/li>\n<li><b>Consolidation:<\/b><span style=\"font-weight: 400;\"> We consolidated new business units and grew across several verticals: we formed the holistic digital strategy team and created a Survey to help clients estimate their organization&#8217;s digital maturity; we have a dedicated department for content marketing, native advertising, and beyond copywriting, branded content, and outreach; we innovated in direct marketing with a communication concept based on customer behavior; we consolidated the social media depart<\/span>ment and are testing the newest media and communication strategies.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Partnerships:<\/b><span style=\"font-weight: 400;\"> On the list of partners who help us push performance further, last year we added several strong players: Segment (a leader in customer data platforms), Mixpanel, and Segmentify for e-commerce.<\/span><\/li>\n<li><b>Security:<\/b><span style=\"font-weight: 400;\"> Nothing without safety (and trust). We became certified at the highest ISO\/IEC level in data security, so everyone we work with can rely on us, especially in a context with a pressing need for security.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2186\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure.png\" alt=\"iso iec data revolt\" width=\"1326\" height=\"400\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure-300x90.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure-1024x309.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure-768x232.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/secure-18x5.png 18w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<ul>\n<li><b>Know-how Sharing:<\/b><span style=\"font-weight: 400;\"> We provide original and verified input daily because we want to grow alongside our field. Win-win: our colleagues shared know-how in different contexts and for different audiences \u2013 whether at e-commerce events, agency-dedicated events, or for students and future practitioners. We talked about design, UX\/UI, and Performance Marketing at Google&#8217;s Retail Academy, data tracking in the app ecosystem at Measurement Academy 2021, and data in e-shops at Ecommerce Growth. Because we learn continuously, a team participated in the largest digital advertising event in the world \u2013 Ad World 2021.<\/span>.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2187\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu.png\" alt=\"ecommerce growth romania segmentify and data revolt\" width=\"1326\" height=\"675\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu-300x153.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu-1024x521.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu-768x391.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu-18x9.png 18w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/Marian-Becheanu-150x75.png 150w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<ul>\n<li><b>Content:<\/b><span style=\"font-weight: 400;\"> In the daily flow we maintain to grow our clients&#8217; businesses, there are few free moments, so we are even happier to have developed the Data Revolt blog. it has already gathered tips &amp; tricks and valuable knowledge about data marketing and our entire ecosystem: editorial materials, client case studies, contextual articles about activations, data, tracking, technicals, and more \u2013 all &#8220;in-house production.&#8221;<\/span><\/li>\n<li><b>Performance DNA:<\/b><span style=\"font-weight: 400;\"> Performance is in our DNA, and we recognize and help it wherever we find it. We participated in mountain running races to take the Data Revolt spirit to the heights, and we were inspired by a super team of people passionate about adrenaline, speed, and pushing limits. Team BMR is one of the coolest motorcycling teams in Romania, and we are proud of them.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2188\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr.png\" alt=\"team bmr data revolt\" width=\"1326\" height=\"400\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr-300x90.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr-1024x309.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr-768x232.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/team-bmr-18x5.png 18w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<ul>\n<li><b>Community:<\/b><span style=\"font-weight: 400;\"> Regarding our intention to give back, we enjoyed partnerships with great people who support communities and causes we believe in. For example, we played chess for education at Chess4Education 2.0 and helped the NGO &#8220;Pisici Pe Creier&#8221; (Cats on the Brain) which looks after our furry friends.<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2189\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife.png\" alt=\"data revolt day in the life\" width=\"1326\" height=\"400\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife-300x90.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife-1024x309.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife-768x232.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/datalife-18x5.png 18w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">As for fun, we enjoyed ourselves in the patented Data Revolt style: with parties, after-hours gatherings on the terrace with wine, gin, and beer; we made memes about GA4, baked cakes, and recognized our colleagues in childhood photos. We celebrated each other, encouraged alternative transport, and kept growing with great and talented people, ready to take the Data Revolt story further than we could imagine separately, but exactly where we can arrive together.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2190\" src=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj.png\" alt=\"colaj data revolt\" width=\"1326\" height=\"800\" srcset=\"https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj.png 1326w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj-300x181.png 300w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj-1024x618.png 1024w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj-768x463.png 768w, https:\/\/datarevolt.agency\/wp-content\/uploads\/2022\/10\/colaj-18x12.png 18w\" sizes=\"auto, (max-width: 1326px) 100vw, 1326px\" \/><\/p>\n<p><b>Happy Anniversary, Data Revolt!<\/b><\/p>","protected":false},"excerpt":{"rendered":"<p>If at our 3rd anniversary we were celebrating development across multiple verticals (SEO, data, marketing automation, design\/UX\/UI, programmatic, social media), now we are happy to state that the transition into our fourth year has meant for us the evolution from individual services toward business solutions. 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